Dior’s presence in Anacapri unfolds across several levels, all in direct dialogue with the island’s natural surroundings, whose vegetation becomes an integral part of the project.
The materials and textures used stem from a careful study of the local artisanal heritage, enriched by some of the brand’s iconic elements. Natural bamboo surfaces with brass details alternate with neutral plaster backgrounds and caning motifs, highlighting the vibrant colours of the Dior collection.
Teamwork developed the covering of broken up then reassembled ceramic tiles as a custom project, combining the French “Toile de Jouy” textile tradition with the outstanding craftsmanship of the store’s host region. Here, traditional “Toile de Jouy” becomes the visual leitmotif of the interior: combined with the curvy abstract lines by artist Pietro Ruffo, it covers the seats, the upholstery and the sun blinds, in shades of blue and pink.
